Leveraging Satellite Data to Build Credibility and Value with Growers
On-Demand Webinar

Farmers and agronomists are constantly testing new products, technologies, and management practices. It can be cumbersome to gather unbiased and consistent intelligence on how each of these experiments turns out, however, and yield data alone can’t capture the full story of what went on in the field. Satellite data can fill in those gaps and even provide insight before harvest. Misty Tucker, Planet’s Global Industry Principal for Agriculture, will discuss some of the unique aspects of the agronomic relationship between grower and crop advisor, share some of her work with Planet’s partners and customers, and iterate how satellite data can shed light on the performance of new approaches and techniques in agriculture.